Tyler Harper, the Republican Georgia state Senator running for Agriculture Commissioner, launched his first round of campaign ads for the General Election this week.
The ads, which highlight Harper’s background and experience as a seventh-generation farmer, small business owner and elected official, are running digitally and on radio and television.
The ads also spotlights Harper’s plan to push back on what he describes as destructive D.C. policies that have caused record-high inflation and soaring food and gas prices.
The 30-second ad, “Inflation” and 15-second ads “Farm to Table” and “Protect Georgia Families” comprise a seven-figure buy, according to the campaign, and began airing Thursday on broadcast, cable, and digital platforms.
The campaign is also running a radio ad, “Delivering for Georgia,” in rural parts of the state.
“Inflation” begins with Harper standing in a grocery store lamenting increased prices.
“Take a trip to the grocery store and you’ll see the highest prices in 40 years. Inflation is destroying our economy and it’s only getting worse,” he says in the ad.
It ends with a slogan: “Sometimes, it takes a farmer.”
“Farm to Table” similarly hits national issues surrounding inflation and the cost of gas, while noting that Harper knows “what farm to table really means.”
“D.C. policies have made it harder to fill our gas tanks and feed our families,” he says.
The one-minute radio spot plays on similar themes, and all of the ads share similar messaging, cut from the same footage.
Harper faces Democrat Nakita Hemingway and Libertarian David Raudabaugh in the November election. The two are vying for the open seat and the chance to serve as only the third Georgia Agriculture Commissioner since 1969.
Since then, just two men have held the post: Democrat Tommy Irvin, who served for more than four decades, and his successor, Gary Black, who is concluding his third term in the office. Black did not seek re-election and instead launched an unsuccessful bid for U.S. Senate.