Joe Biden campaign meets ‘Black voters where they are’ in Georgia

President Joe Biden is widely believed to have secured the Democratic nomination for President in 2020 thanks to support from Black leaders and voters, particularly in South Carolina after he received an endorsement from U.S. Rep. Jim Clyburn. And that support translated into historic, albeit narrow victory in Georgia over former President Donald Trump in the General Election that year.

Now, four years later, Biden’s re-election campaign is looking to again court Black voters as he seeks a second term.

“Since day one, the Biden-Harris campaign has been authentic and consistent in our efforts to reach Black voters and ensure they are aware that no other administration in modern history has delivered for Black America the way Joe Biden and Kamala Harris have,” Biden campaign Senior Advisor Trey Baker wrote in a memo announcing an event in Georgia this weekend.

“From historic investments and engagement with Black media, to extensive travel by President Biden and Vice President Harris as well as innovative organizing programs that highlight the administration’s commitment to generating Black wealth — we are meeting Black voters where they are.”

The latest Georgia event, scheduled for Saturday, aims to provide the Biden campaign’s Georgia apparatus with additional support in their efforts to reach voters. Biden will engage small business owners in the Black community. The campaign did not offer additional specifics on the President’s Georgia itinerary.

Biden is slated to deliver the commencement address at Morehouse College, a historically Black College (HBCU) in Atlanta, Sunday morning, though that is billed as an official presidential event, and is not affiliated with the President’s re-election campaign.

After that address, Biden is scheduled to head to Detroit where he will again engage with small business owners in Black communities ahead of a scheduled speech to the NAACP Freedom Fund Dinner. Baker wrote that Biden’s remarks will speak directly to Black Americans “about the issues we care about most.”

In his memo, Baker provided a brief resume of the Biden administration’s efforts to improve lives for Black Americans, including creating more than 2.5 million jobs for Black workers and record low Black unemployment.

“The share of Black households owning a business has now doubled since the pandemic,” Baker wrote. “The President’s student loan forgiveness program has also disproportionately benefited Black Americans, who received nearly $160 billion in student loan debt forgiven.”

“These efforts are directly working to close the racial wealth gap as Black students take on 85% more educational debt than their white counterparts, and 86% of Black students graduate with debt,” he added.

Additionally, Baker said childhood poverty among Black youth “was cut in half during the pandemic” through Biden’s Child Tax Credit, which Baker said the administration is “fighting to bring back despite resistance from MAGA Republicans in the House and Senate.”

The efforts are crucial in Georgia, which after years of GOP dominance has emerged as a key battleground for statewide elections. Biden has ground to gain in the state. A recent Morning Consult poll found Trump leading Biden in the Peach State by 8 percentage points, with most respondents indicating the economy was their top consideration when choosing a presidential candidate. The same poll found Biden lacking in that regard, with Trump dominating questions about which candidate to trust most on the economy.

His trip to Georgia this weekend will be the first since he held a campaign rally there in March, according to Atlanta News First.



Janelle Irwin Taylor has been a professional journalist covering local news and politics in Tampa Bay since 2003. In early 2022, she left the business to serve as Communications Director for St. Petersburg Mayor Ken Welch. After leaving the administration, Janelle briefly worked as a communications consultant for candidates, businesses and non-profits, before accepting her position as Publisher for Southeast Politics, a homecoming of sorts to her Florida Politics roots, where she served as a reporter and editor for several years. Janelle has also held roles covering the intersection of politics and business for the Tampa Bay Business Journal and general assignment news with an emphasis on social justice and climate change for WMNF Community Radio, where she also hosted a political call-in show under several names, including Last Call, Midpoint and The Scoop. Janelle has a lust for politics and policy. When she’s not bringing you the day’s news, you might find Janelle enjoying nature with her husband, children and two dogs. You can reach Janelle at [email protected]


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